One of the world’s largest tour operators, TUI, forecasts a 2024 tourist season with the arrival of two million travelers, an absolute record of operations in the Balearic Islands. In the last seasons they have reached 1.9 million tourists

TUI officials have stated that the more than two million travelers expected for 2024 will come mainly from Germany, but not only, also from the United Kingdom, Ireland, Benelux, Austria, Switzerland and Nordic countries. Representatives of the tour operator held a meeting yesterday with its associated hoteliers in Mallorca at the Hotel TUI Blue Sensatori Biomar, in Sa Coma, owned by Protur Hotels.

Around 180 professionals from the hotel sector, including TUI members, hoteliers and associated agents, attended the meeting: among the leaders of TUI AG were the CEO of the group, Sebastian Ebel, and the chairman of the Board of Directors of TUI in Germany, Stephan Baumert. Also present on behalf of the Mallorcan hoteliers were, among others, the owner and general manager of Grupotel, Margalida Ramis, and the commercial director of Hipotels, Xisco Fullana.

For its part, TUI has also decided to extend the tourist season, focusing on the winter months. According to them, this is based on the drop in hotel prices during these months, which attracts German travelers.

In the same line, the Hotel Business Federation of Mallorca (FEHM) has announced its intention that 20% of the hotel plant will also remain open during the low season months. This figure represents 10% more than five years ago.