{"id":26675,"date":"2021-06-10T10:21:24","date_gmt":"2021-06-10T08:21:24","guid":{"rendered":"https:\/\/mallorcaglobalmag.es\/?p=26675"},"modified":"2021-06-10T10:45:41","modified_gmt":"2021-06-10T08:45:41","slug":"mallorcas-moment","status":"publish","type":"post","link":"https:\/\/mallorcaglobalmag.es\/en\/mallorcas-moment\/","title":{"rendered":"Mallorca comes up"},"content":{"rendered":"

The island faces recovery with hope and a renewed consciousness.<\/strong><\/p>\n

Text: Virginia Servera.<\/p>\n

Anxiety, fear, decay. Irritability and restlessness. Feeling hopeless about the future and loss of pleasure from doing things that once motivated us. To a greater or lesser extent, we all see ourselves recognized in this tangle of feelings. However, and far from what we can think, the clock is ticking. One day it happens to another and although our desire was to restart it, reality reminds us that restoring factory settings will only be possible with time. And it will never work the same again. The first step -almost the most urgent- is to regain social life, physical closeness, kisses and caresses… Those purely Mediterranean habits that make us feel alive. Our life belt.<\/p>\n

For Mallorcan society to regain positive social dynamics, it is also imperative that vaccines and aid do not fail. Employees and entrepreneurs in the hotel and restaurant industry are exhausted. Also those who work in the health, social or educational sector, due to their strong involvement in the pandemic, or actors from the cultural and commercial sector, who have also suffered the consequences of limitations in their activity. Although \u201cresilience capacity is one of our characteristics\u201d, as the UIB sociologist Llu\u00eds Ballester points out, and we are prepared as a society to face difficult situations, today we deal with a collective challenge: \u201cthe development of viable alternatives and environmentally sustainable tourism monoculture\u201d, he points out. “That will be good for the local population but also for those who decide to visit the island”, adds Ballester.<\/p>\n

\"mallorca

The citizens have attended a reunion with the most emblematic places of the island.<\/p><\/div>\n

The strength of the business network<\/h2>\n

During the month of February, 126 companies closed in the Balearic Islands (in 2020 there were about 4,000) while 313 were established from scratch, which accounts for the evolutionary adaptation of our companies to the post-COVID scenario. Despite the fact that the Balearic Islands today have 82,988 unemployed and still have 33,785 workers in ERTE according to March data, business confidence, after recovering from a plummet, already exceeds the levels of 2019, which outlines an optimistic recovery scenario.<\/p>\n

For Inmaculada Benito, director of the Department of Tourism, Culture and Sports at the CEOE, the investment of 1,000 million made in recent years to improve the tourist offer in the islands explains that “Balearic companies are healthier than in the previous crisis, which has allowed them to be resilient and puts us in a very good position\u201d. Although she acknowledges that we are facing a very delicate moment, she is convinced that \u201cthey will be able to move on. Of course, we need to strengthen public-private cooperation in order to anticipate, plan and develop the future of the sector\u201d, she concludes.<\/p>\n

Propping up the future<\/h2>\n

The paralysis of tourist activity and the notable impact it has had on the Balearic GDP \u2013the biggest drop in all of Spain\u2013 has highlighted the endemic problems of the tourism sector and has alerted us about the need to accelerate the transformation of this industry. \u201cWe have been talking about second generation tourism policies for a long time. Those economic policies that around tourism develop links with other activities: technology, agriculture, education… This evolution is what must be implemented; the strengthening of productive operations with and for tourism\u201d, says Benito.<\/p>\n\n\t\t