{"id":24609,"date":"2021-01-27T12:39:25","date_gmt":"2021-01-27T11:39:25","guid":{"rendered":"https:\/\/mallorcaglobalmag.es\/?p=24609"},"modified":"2021-01-27T12:39:25","modified_gmt":"2021-01-27T11:39:25","slug":"most-valuable-brands-of-2021","status":"publish","type":"post","link":"https:\/\/mallorcaglobalmag.es\/en\/most-valuable-brands-of-2021\/","title":{"rendered":"Seven Spanish companies, among the 500 most valuable brands of 2021"},"content":{"rendered":"<p>Apple has just regained the top spot of the most valuable brands of 2021, again leading the ranking after five years. The data comes from the Brand Finance Global 500 2021 report, which launched in January the ranking of the 500 most valuable brands in the world.<\/p>\n<p>The report highlights several changes in the ranking 2021. This is the case of Tesla, which leaves traditional car companies behind and obtains the fastest growing brand value, 158% more. E-commerce was another of the sectors in which the value of many brands rose places, such as Alibaba. On the other hand, traditional media such as the American CBS fell.<\/p>\n<p><img decoding=\"async\" class=\"alignright wp-image-24605 size-medium\" src=\"https:\/\/mallorcaglobalmag.es\/wp-content\/uploads\/\/marcas-mas-valiosas-2021-Apple-300x200.jpg\" alt=\"apple empresas m\u00e1s valiosas 2021\" width=\"300\" height=\"200\" srcset=\"https:\/\/mallorcaglobalmag.es\/wp-content\/uploads\/marcas-mas-valiosas-2021-Apple-200x133.jpg 200w, https:\/\/mallorcaglobalmag.es\/wp-content\/uploads\/marcas-mas-valiosas-2021-Apple-300x200.jpg 300w, https:\/\/mallorcaglobalmag.es\/wp-content\/uploads\/marcas-mas-valiosas-2021-Apple-400x267.jpg 400w, https:\/\/mallorcaglobalmag.es\/wp-content\/uploads\/marcas-mas-valiosas-2021-Apple-600x400.jpg 600w, https:\/\/mallorcaglobalmag.es\/wp-content\/uploads\/marcas-mas-valiosas-2021-Apple-768x512.jpg 768w, https:\/\/mallorcaglobalmag.es\/wp-content\/uploads\/marcas-mas-valiosas-2021-Apple-800x533.jpg 800w, https:\/\/mallorcaglobalmag.es\/wp-content\/uploads\/marcas-mas-valiosas-2021-Apple-1024x682.jpg 1024w, https:\/\/mallorcaglobalmag.es\/wp-content\/uploads\/marcas-mas-valiosas-2021-Apple-1200x800.jpg 1200w, https:\/\/mallorcaglobalmag.es\/wp-content\/uploads\/marcas-mas-valiosas-2021-Apple.jpg 1280w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/p>\n<p>The &#8216;hospitality&#8217; sector was one of the most affected by the restrictions imposed worldwide. Companies like Marriott, Airbnb, Starbucks, McDonald&#8217;s and KFC fall back in the 2021 Most Valuable Brands report.<\/p>\n<h2>The 10 most valuable brands of 2021<\/h2>\n<p>The United States, South Korea and China occupy the top positions in the ranking.<\/p>\n<ol>\n<li>Apple (EE.UU.)<\/li>\n<li>Amazon (EE.UU.)<\/li>\n<li>Google (EE.UU.)<\/li>\n<li>Microsoft (EE.UU.)<\/li>\n<li>Samsung (South Korea)<\/li>\n<li>Walmart (EE.UU.)<\/li>\n<li>Facebook (EE.UU.)<\/li>\n<li>ICBC (China)<\/li>\n<li>Verizon (EE.UU.)<\/li>\n<li>WeChat (China)<\/li>\n<\/ol>\n<p>Only two European brands, both German, slip into the top 25. They are Mercedes-Benz (13th) and Deutsche Telekom (23rd).<\/p>\n<h2>Best Spanish brands<\/h2>\n<p>Seven Spanish brands are in the ranking. The first Spanish company recognized by the Brand Finance Global 500 report appears at number 127.<\/p>\n<ul>\n<li>127. Santander (-27).<\/li>\n<li>139. Zara (-11).<\/li>\n<li>241. Movistar (-56).<\/li>\n<li>250. BBVA (-59).<\/li>\n<li>320. El Corte Ingl\u00e9s (+83).<\/li>\n<li>382. Iberdrola (+52)<\/li>\n<li>411. Mercadona (+55)<\/li>\n<\/ul>\n<p>Brand Finance is the world&#8217;s leading brand in valuation consulting. They quantify the economic value of brands and test 5,000 of the world&#8217;s top brands every year, publishing nearly 100 reports a year.<\/p>\n<p>\ud83d\udca1 <strong>You can access the full and detailed report<\/strong> <strong><a href=\"https:\/\/brandirectory.com\/download-report\/brand-finance-global-500-2021-preview.pdf\" target=\"_blank\" rel=\"noopener\">through this link<\/a>.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Apple has just regained the top spot of the most <a href=\"https:\/\/mallorcaglobalmag.es\/en\/most-valuable-brands-of-2021\/\"> [&#8230;]<\/a><\/p>\n","protected":false},"author":4,"featured_media":24605,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[136],"tags":[],"class_list":["post-24609","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The most valuable brands of 2021: Top 500 ranking - Mallorca Global Mag<\/title>\n<meta name=\"description\" content=\"The most valuable brands of 2021 include 7 Spanish companies. Do you want to find out the full ranking of best companies 2021? Check this out.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mallorcaglobalmag.es\/marcas-mas-valiosas-2021-mundo-espana\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The most valuable brands of 2021: Top 500 ranking - Mallorca Global Mag\" \/>\n<meta property=\"og:description\" content=\"The most valuable brands of 2021 include 7 Spanish companies. Do you want to find out the full ranking of best companies 2021? Check this out.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/mallorcaglobalmag.es\/marcas-mas-valiosas-2021-mundo-espana\/\" \/>\n<meta property=\"og:site_name\" content=\"Mallorca Global Mag\" \/>\n<meta property=\"article:published_time\" content=\"2021-01-27T11:39:25+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mallorcaglobalmag.es\/wp-content\/uploads\/marcas-mas-valiosas-2021-Apple.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"853\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Redacci\u00f3n\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Redacci\u00f3n\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/mallorcaglobalmag.es\/marcas-mas-valiosas-2021-mundo-espana\/\",\"url\":\"https:\/\/mallorcaglobalmag.es\/marcas-mas-valiosas-2021-mundo-espana\/\",\"name\":\"The most valuable brands of 2021: Top 500 ranking - Mallorca Global Mag\",\"isPartOf\":{\"@id\":\"https:\/\/mallorcaglobalmag.es\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/mallorcaglobalmag.es\/marcas-mas-valiosas-2021-mundo-espana\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/mallorcaglobalmag.es\/marcas-mas-valiosas-2021-mundo-espana\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/mallorcaglobalmag.es\/wp-content\/uploads\/marcas-mas-valiosas-2021-Apple.jpg\",\"datePublished\":\"2021-01-27T11:39:25+00:00\",\"author\":{\"@id\":\"https:\/\/mallorcaglobalmag.es\/#\/schema\/person\/9a3cf523d44bd4905a14be13db051907\"},\"description\":\"The most valuable brands of 2021 include 7 Spanish companies. Do you want to find out the full ranking of best companies 2021? Check this out.\",\"breadcrumb\":{\"@id\":\"https:\/\/mallorcaglobalmag.es\/marcas-mas-valiosas-2021-mundo-espana\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/mallorcaglobalmag.es\/marcas-mas-valiosas-2021-mundo-espana\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/mallorcaglobalmag.es\/marcas-mas-valiosas-2021-mundo-espana\/#primaryimage\",\"url\":\"https:\/\/mallorcaglobalmag.es\/wp-content\/uploads\/marcas-mas-valiosas-2021-Apple.jpg\",\"contentUrl\":\"https:\/\/mallorcaglobalmag.es\/wp-content\/uploads\/marcas-mas-valiosas-2021-Apple.jpg\",\"width\":1280,\"height\":853,\"caption\":\"apple empresas m\u00e1s valiosas 2021\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/mallorcaglobalmag.es\/marcas-mas-valiosas-2021-mundo-espana\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\/\/mallorcaglobalmag.es\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Seven Spanish companies, among the 500 most valuable brands of 2021\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/mallorcaglobalmag.es\/#website\",\"url\":\"https:\/\/mallorcaglobalmag.es\/\",\"name\":\"Mallorca Global Mag\",\"description\":\"Revista de informaci\u00f3n general de Mallorca\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/mallorcaglobalmag.es\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/mallorcaglobalmag.es\/#\/schema\/person\/9a3cf523d44bd4905a14be13db051907\",\"name\":\"Redacci\u00f3n\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/mallorcaglobalmag.es\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/54a4bcd1a68eccdda3505d7ee5d6ebb8e5dd78095a07d388940305fac2e49572?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/54a4bcd1a68eccdda3505d7ee5d6ebb8e5dd78095a07d388940305fac2e49572?s=96&d=mm&r=g\",\"caption\":\"Redacci\u00f3n\"},\"url\":\"https:\/\/mallorcaglobalmag.es\/en\/author\/elena\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"The most valuable brands of 2021: Top 500 ranking - Mallorca Global Mag","description":"The most valuable brands of 2021 include 7 Spanish companies. Do you want to find out the full ranking of best companies 2021? Check this out.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/mallorcaglobalmag.es\/marcas-mas-valiosas-2021-mundo-espana\/","og_locale":"en_US","og_type":"article","og_title":"The most valuable brands of 2021: Top 500 ranking - Mallorca Global Mag","og_description":"The most valuable brands of 2021 include 7 Spanish companies. Do you want to find out the full ranking of best companies 2021? Check this out.","og_url":"https:\/\/mallorcaglobalmag.es\/marcas-mas-valiosas-2021-mundo-espana\/","og_site_name":"Mallorca Global Mag","article_published_time":"2021-01-27T11:39:25+00:00","og_image":[{"width":1280,"height":853,"url":"https:\/\/mallorcaglobalmag.es\/wp-content\/uploads\/marcas-mas-valiosas-2021-Apple.jpg","type":"image\/jpeg"}],"author":"Redacci\u00f3n","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Redacci\u00f3n","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/mallorcaglobalmag.es\/marcas-mas-valiosas-2021-mundo-espana\/","url":"https:\/\/mallorcaglobalmag.es\/marcas-mas-valiosas-2021-mundo-espana\/","name":"The most valuable brands of 2021: Top 500 ranking - Mallorca Global Mag","isPartOf":{"@id":"https:\/\/mallorcaglobalmag.es\/#website"},"primaryImageOfPage":{"@id":"https:\/\/mallorcaglobalmag.es\/marcas-mas-valiosas-2021-mundo-espana\/#primaryimage"},"image":{"@id":"https:\/\/mallorcaglobalmag.es\/marcas-mas-valiosas-2021-mundo-espana\/#primaryimage"},"thumbnailUrl":"https:\/\/mallorcaglobalmag.es\/wp-content\/uploads\/marcas-mas-valiosas-2021-Apple.jpg","datePublished":"2021-01-27T11:39:25+00:00","author":{"@id":"https:\/\/mallorcaglobalmag.es\/#\/schema\/person\/9a3cf523d44bd4905a14be13db051907"},"description":"The most valuable brands of 2021 include 7 Spanish companies. Do you want to find out the full ranking of best companies 2021? Check this out.","breadcrumb":{"@id":"https:\/\/mallorcaglobalmag.es\/marcas-mas-valiosas-2021-mundo-espana\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/mallorcaglobalmag.es\/marcas-mas-valiosas-2021-mundo-espana\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/mallorcaglobalmag.es\/marcas-mas-valiosas-2021-mundo-espana\/#primaryimage","url":"https:\/\/mallorcaglobalmag.es\/wp-content\/uploads\/marcas-mas-valiosas-2021-Apple.jpg","contentUrl":"https:\/\/mallorcaglobalmag.es\/wp-content\/uploads\/marcas-mas-valiosas-2021-Apple.jpg","width":1280,"height":853,"caption":"apple empresas m\u00e1s valiosas 2021"},{"@type":"BreadcrumbList","@id":"https:\/\/mallorcaglobalmag.es\/marcas-mas-valiosas-2021-mundo-espana\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/mallorcaglobalmag.es\/en\/"},{"@type":"ListItem","position":2,"name":"Seven Spanish companies, among the 500 most valuable brands of 2021"}]},{"@type":"WebSite","@id":"https:\/\/mallorcaglobalmag.es\/#website","url":"https:\/\/mallorcaglobalmag.es\/","name":"Mallorca Global Mag","description":"Revista de informaci\u00f3n general de Mallorca","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/mallorcaglobalmag.es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/mallorcaglobalmag.es\/#\/schema\/person\/9a3cf523d44bd4905a14be13db051907","name":"Redacci\u00f3n","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/mallorcaglobalmag.es\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/54a4bcd1a68eccdda3505d7ee5d6ebb8e5dd78095a07d388940305fac2e49572?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/54a4bcd1a68eccdda3505d7ee5d6ebb8e5dd78095a07d388940305fac2e49572?s=96&d=mm&r=g","caption":"Redacci\u00f3n"},"url":"https:\/\/mallorcaglobalmag.es\/en\/author\/elena\/"}]}},"_links":{"self":[{"href":"https:\/\/mallorcaglobalmag.es\/en\/wp-json\/wp\/v2\/posts\/24609","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mallorcaglobalmag.es\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mallorcaglobalmag.es\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mallorcaglobalmag.es\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/mallorcaglobalmag.es\/en\/wp-json\/wp\/v2\/comments?post=24609"}],"version-history":[{"count":0,"href":"https:\/\/mallorcaglobalmag.es\/en\/wp-json\/wp\/v2\/posts\/24609\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mallorcaglobalmag.es\/en\/wp-json\/wp\/v2\/media\/24605"}],"wp:attachment":[{"href":"https:\/\/mallorcaglobalmag.es\/en\/wp-json\/wp\/v2\/media?parent=24609"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mallorcaglobalmag.es\/en\/wp-json\/wp\/v2\/categories?post=24609"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mallorcaglobalmag.es\/en\/wp-json\/wp\/v2\/tags?post=24609"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}