{"id":24484,"date":"2021-01-19T14:37:58","date_gmt":"2021-01-19T13:37:58","guid":{"rendered":"https:\/\/mallorcaglobalmag.es\/?p=24484"},"modified":"2021-01-19T15:03:44","modified_gmt":"2021-01-19T14:03:44","slug":"online-campaign-magazine-mallorca-caprice","status":"publish","type":"post","link":"https:\/\/mallorcaglobalmag.es\/en\/online-campaign-magazine-mallorca-caprice\/","title":{"rendered":"The online campaign of the magazine Mallorca Caprice by Mallorca Global reaches 200,000 users"},"content":{"rendered":"<p>The online campaign for the launch of Mallorca Caprice by Mallorca Global magazine has reached <strong>almost 200,000 users during the Christmas period<\/strong> that runs from December 21, 2020 to January 3, 2021. A campaign designed by Mallorca Global, a marketing workshop and communication, to promote this annual publication on digital channels.<img decoding=\"async\" class=\"alignright wp-image-24477 size-medium\" src=\"https:\/\/mallorcaglobalmag.es\/wp-content\/uploads\/\/campana-mallorca-caprice-revista-300x276.jpg\" alt=\"campa\u00f1a mallorca caprice\" width=\"300\" height=\"276\" srcset=\"https:\/\/mallorcaglobalmag.es\/wp-content\/uploads\/campana-mallorca-caprice-revista-200x184.jpg 200w, https:\/\/mallorcaglobalmag.es\/wp-content\/uploads\/campana-mallorca-caprice-revista-300x276.jpg 300w, https:\/\/mallorcaglobalmag.es\/wp-content\/uploads\/campana-mallorca-caprice-revista-400x368.jpg 400w, https:\/\/mallorcaglobalmag.es\/wp-content\/uploads\/campana-mallorca-caprice-revista-600x552.jpg 600w, https:\/\/mallorcaglobalmag.es\/wp-content\/uploads\/campana-mallorca-caprice-revista-768x707.jpg 768w, https:\/\/mallorcaglobalmag.es\/wp-content\/uploads\/campana-mallorca-caprice-revista-800x737.jpg 800w, https:\/\/mallorcaglobalmag.es\/wp-content\/uploads\/campana-mallorca-caprice-revista-1024x943.jpg 1024w, https:\/\/mallorcaglobalmag.es\/wp-content\/uploads\/campana-mallorca-caprice-revista-1200x1105.jpg 1200w, https:\/\/mallorcaglobalmag.es\/wp-content\/uploads\/campana-mallorca-caprice-revista-1536x1414.jpg 1536w, https:\/\/mallorcaglobalmag.es\/wp-content\/uploads\/campana-mallorca-caprice-revista.jpg 1600w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/p>\n<p>The promotion on the social network <strong>Instagram<\/strong> has reached <strong>102,409 users<\/strong>, while on <strong>Facebook<\/strong>, the campaign has reached a total of <strong>94,641 people<\/strong>. The <strong>promotional video<\/strong> of the magazine has managed to go viral on social networks, registering <strong>28,383 reproductions<\/strong>.<\/p>\n<p>Mallorca Global, a marketing and communication workshop, celebrates the good data of the campaign and shares it with its <strong>advertisers and collaborators<\/strong>. And these results are intended to thank you for your participation and your support to Mallorca Caprice by Mallorca Global. A magazine loaded with top-of-the-line and quality content, with interviews with first-rate characters that this year, more than ever, has opted for online repercussion and a luxury paper edition to help enhance the local as well as Palma, Mallorca and the Balearic Islands as tourist destinations during winter.<\/p>\n<h2>Great reception in the island<\/h2>\n<p>The paper edition of Mallorca Caprice by Mallorca Global, with a circulation of <strong>3,000 copies<\/strong>, has enjoyed a great reception and feedback. In addition, its distribution continues not only in kiosks but also in its usual channels such as the Tourism office at Palma airport and VIP lounges at Madrid airport, private planes, prestigious hotels and restaurants, and associated companies and clients.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-24485\" src=\"https:\/\/mallorcaglobalmag.es\/wp-content\/uploads\/resultados-campana-english.png\" alt=\"\" width=\"597\" height=\"396\" srcset=\"https:\/\/mallorcaglobalmag.es\/wp-content\/uploads\/\/resultados-campana-english-200x133.png 200w, https:\/\/mallorcaglobalmag.es\/wp-content\/uploads\/\/resultados-campana-english-300x199.png 300w, https:\/\/mallorcaglobalmag.es\/wp-content\/uploads\/\/resultados-campana-english-400x265.png 400w, https:\/\/mallorcaglobalmag.es\/wp-content\/uploads\/resultados-campana-english.png 597w\" sizes=\"(max-width: 597px) 100vw, 597px\" \/><\/p>\n<p>The magazine has also been very well received in its online edition. The content offered through mallorcaca.eu has attracted 1,200 new users during the Christmas period, from December 21, 2020 to January 3, 2021. An average of about 100 new readers every day and <strong>almost 3,000 page views<\/strong> in the two weeks of campaign. The exclusive interview with Rafa Nadal, the extensive report on COVID-19 and the Christmas content were the information preferred by readers on those days.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The online campaign for the launch of Mallorca Caprice by <a href=\"https:\/\/mallorcaglobalmag.es\/en\/online-campaign-magazine-mallorca-caprice\/\"> [&#8230;]<\/a><\/p>\n","protected":false},"author":4,"featured_media":24477,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[136],"tags":[],"class_list":["post-24484","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The online campaign of the magazine Mallorca Caprice by Mallorca Global reaches 200,000 users - Mallorca Global Mag<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mallorcaglobalmag.es\/en\/online-campaign-magazine-mallorca-caprice\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The online campaign of the magazine Mallorca Caprice by Mallorca Global reaches 200,000 users - 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