{"id":107604,"date":"2024-06-19T10:59:10","date_gmt":"2024-06-19T08:59:10","guid":{"rendered":"https:\/\/mallorcaglobalmag.es\/tasting-andratx\/"},"modified":"2024-06-19T11:07:01","modified_gmt":"2024-06-19T09:07:01","slug":"tasting-andratx","status":"publish","type":"post","link":"https:\/\/mallorcaglobalmag.es\/en\/tasting-andratx\/","title":{"rendered":"The Town Council launches the ‘Tasting Andratx’ campaign to promote local gastronomy"},"content":{"rendered":"

The Andritxol Town Hall<\/strong> has presented ‘Tasting Andratx. A gastronomy to enjoy’<\/strong>, an innovative information campaign<\/strong> aimed at the promotion<\/strong> and enhancement<\/strong> of the local gastronomic segment<\/strong>. The goal is to make the wide variety<\/strong> of restaurants, cafes, and bars<\/strong> in Andratx<\/strong>, Camp de Mar<\/strong>, Port d\u2019Andratx<\/strong>, s’Arrac\u00f3<\/strong>, and Sant Elm<\/strong> easily accessible<\/strong> to both residents and visitors in a direct and simple<\/strong> way. The initiative is implemented through the placement of large panels in strategic locations<\/strong> across the five<\/strong> population centers of the municipality, which include a QR code<\/strong> that provides information about the andritxol<\/em> culinary offerings.<\/p>\n

\"Presentaci\u00f3n<\/p>\n

Mayor Estefan\u00eda Gonzalvo has stated that “one of the main goals of the government team is to stand by our restaurateurs<\/strong> and carry out actions to help them showcase<\/strong> their gastronomy. In our municipality, we are fortunate to be able to offer a wide range of possibilities<\/strong>.”<\/p>\n

‘Tasting Andratx’, in five languages<\/h2>\n

Each panel displays five QR codes, one for each language of the campaign (Catalan, Spanish, English, German, and French<\/strong>), along with the text: \u201cYou are just one QR away from having \u2018Tasting Andratx\u2019, the most comprehensive gastronomic guide of Andratx, on your mobile. A taste of the Mediterranean… and more.\u201d Scanning the QR code takes you to the gastronomy section of the municipal website \u2018Visit Andratx\u2019<\/strong>, where you will find a list of restaurants, cafes, and bars based on your location<\/strong>. A filter allows you to browse dining options in any part of Andratx, regardless of where the QR code is scanned.<\/p>\n

\"Panel<\/p>\n

The panels also include another QR code per language, identified with a specific icon<\/strong>, linking to a three-minute podcast<\/strong>. The podcast highlights the variety of colors, aromas, and flavors<\/strong> of the local gastronomy, ranging from international haute cuisine<\/strong> to small traditional restaurants<\/strong>, and emphasizes the commitment<\/strong> to local products<\/strong> and sustainability<\/strong>.<\/p>\n

International Brand<\/h2>\n

\u2018Tasting Andratx\u2019 (Saboreando Andratx, in spanish) is an international brand<\/strong> that aligns with the municipality\u2019s tourism slogan \u2018Unplugged holidays\u2019<\/strong>, also in English<\/strong>.\u00a0For its part, the slogan \u2018A gastronomy to enjoy\u2019 (Una gastronom\u00eda para disfrutar, in spanish) invites people to delight<\/strong> in Andratx’s cuisine, making it not just a necessity but a true experience<\/strong> even for the most discerning palates<\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"

The Andritxol Town Hall has presented ‘Tasting Andratx. A gastronomy […]<\/a><\/p>\n","protected":false},"author":24,"featured_media":107602,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1515],"tags":[],"class_list":["post-107604","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-economy-and-tourism"],"yoast_head":"\nTasting Andratx, a boost to local gastronomy - Mallorca Global Mag<\/title>\n<meta name=\"description\" content=\"The Town Hall presents 'Tasting Andratx', a promotional campaign aimed at highlighting the local gastronomic segment.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mallorcaglobalmag.es\/en\/tasting-andratx\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tasting Andratx, a boost to local gastronomy - 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