In the last decade, the demand for realistic tattoos has been increasing. Azara Lorente, a tattoo artist with more than ten years of experience in hyperrealism, studied Fine Arts and specialized in restoration and conservation of artworks. Her passion for drawing led her to become an expert in this style of tattooing. “I’ve been drawing since I was seven years old and I’ve always been fascinated by capturing facial expressions. When I finished my degree, I tried to work on my own, but I saw how complicated it was. That’s when I noticed the boom in tattooing and decided to give it a try,” she says. Although her academic training allowed him to apply different techniques to tattooing, it was in realism where she found a greater connection with her artistic style.
Paintings on the skin
Azara points out that the influence of tattoo artists with artistic training is reflected in the rise of hyperrealism. “About 10 years ago, the hyperrealist style experienced a surge, and you can tell that many of today’s artists have training in other artistic areas. This style is still very popular, and it’s really like seeing paintings on skin,” she says
However, despite the technical richness and complexity that characterizes this style, Azara highlights the challenges of creating art when working on commission. “The creative process changes completely when you work for a client. Although many consider tattooing an art form, it’s difficult to maintain that artistic freedom. For me, art has no beginning and no end; it’s an unpredictable path that you travel without knowing where it will take you,” she reflects.
Azara also reflects on the impact of social networks on his profession, describing them as “a double-edged sword”. He recognizes that, when used well, these platforms favor the connection with people from all over the world, something fundamental in a field as visual as tattooing. However, he also points out a less favorable side: “Many times, what people are looking for are humorous videos or content that I don’t generate. That’s why I don’t think you can rely exclusively on social networks,” he says. Azara stresses the importance of using them in a balanced way.
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